A lot of the research and explanation can be found on my design context blog, so you should have a look there first if you're interested.
I have made a great deal of progress in the last week or so. I have redefined the context and audience of my product, and so clarifying its direction. Again details of this can be found on the context blog.
Anyway, I have had a wooden crate mocked up for photographing, and I am very close to identifing the specific style or identity of the product I am packaging.
I think I am getting a little too caught up in this aspect of the brief, and worry I might neglect the focal point; print processes.
Anyway, there is still plenty of time. For now, here's the logo I've been working on.
Finally decided on a butterfly style logo.
Butterflies being a symbol of change, and so relating nicely back to my
original argument. It's also a nice shape to work with.
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